Thursday, October 3, 2013

Surviving on Shark Tank

Pitching to the Sharks or any investor, these 5 Entrepreneurial Essentials will help secure funding for your company.

Kevin O'Leary - Shark on abc's Shark Tank

Shark Tank

"Shark Tank" the up-and-coming TV series on abc, features six high-end investors (the sharks) seeking out new products/services from their potential entrepreneurs (the guppies).  These entrepreneurs have to show the sharks they have what it takes to earn their large investments and begin their new company's journey.  But all it takes is a great pitch and a great product to win, right?  Wrong.  There are 5 essentials that a new company must have to survive the Shark Tank and walk away with the money:



The 5 Essentials to Survive on Shark Tank

1 - Innovative Product/Service - An innovation is defined as making a change to something that is already established.  We as consumers thrive on the new and now.  The products or services that are truly worth the money can be patented.

2 - Marketing Master - To win with the Sharks there has to be a solid combination of a great presentation and established marketing efforts.  How the product's presence is being relayed to its potential consumers has the ability to make or break a company.  A product/service can have incredible demand from it's consumers but if no one knows about your company, how will it sell?

3 - Strategist - Don't be the man without a plan.  How will your products be distributed?  How much will your products sell for and what will your costs be?  These are the types of questions successful companies ask and the sharks need to know.

4 - Starter Success - What are the odds? These sharks aren't going to invest hundreds of thousands of dollars without any proof that this product/service has any chance to succeed.  No one truly knows how a company is going to grow or thrive, but the more indications towards starting success the less the shark is risking with his/her money.

5 - Confidence - The most obvious answer can also be the hardest to achieve.  Entrepreneurs without confidence, leave this show empty handed.  Even with their expertise, these sharks will not invest in someone who doesn't have the slightest clue of what they are doing.  A business partnership has to have balance and a weak partner will only cause failure in the business world.


LIVE #Dynamite or #Dud Friday's 9/8c

Having these 5 essentials will have the sharks licking their lips for the chance to throw money at these new companies.  To find out more about the companies of Shark Tank and "What's New? and What's For You?" Follow Dynamite Ads on Twitter @DynamiteAds.  LIVE "Dynamite or Dud" session Friday nights during Shark Tank on abc 9/8c.  Get hooked on the action!

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